In my book, How to Create a Big, Fat Pipeline of New Clients for Your Law Firm in Just 10 Days, I provide the following anecdote: There is a classic Peanuts comic, where Linus is going door to door trying to sell wadded up pieces of paper as cat toys. His sales presentation is good, but…
Tag: Lawyers
Saying Your Letter Cannot be Published Does Not Make it True
In a prior posting, I discussed how ineffectual cease and desist letters are, and how some recipients of such letters will even post them as a sort of badge of honor. In an apparent attempt by some attorneys to keep from having their letters published, I have now seen a number of instances where the…